what is the worlds most popular music video and why?
Gangnam Style is worlds most watched music video on the Internet but why?i wanted to find out what reasons this video was so popular so i can maybe incorporate some of the ideas in my music video.
The music is catchy: the rhyme is simple and representing
Synergy between the music and visuals: the visuals are cut to fit the rhyme really well making the most of the interaction between the two
Silly but fun:yes it is silly but that's why we want to watch it
Ambiguity and intrigue several of the scene make us wonder what is going on for example who's the guy in the sports car
The artist psy doesn't take it too seriously
South Korea is cool: its different to the normal video in the UK or USA it adds interest as its a country not many people have visited.
The dance: the dance seen in the video is easy to learn and gives the video a memorable feature
The music is catchy: The rhythm is simple and repetitive.
Synergy between the music and visuals: The visuals are cut to fit the rhythm really well, making the most of the interaction between the two.
Silly but fun: Yes, it is silly, but, as someone in the group said, “it is a pure joy to watch.”
Ambiguity and intrigue:
Several of the scenes are ambiguous and make people wonder what is
going on. Who is the guy in the sports car? What’s up with the guy in
the elevator?
Doesn’t take itself seriously: Psy is making fun of himself while making fun of every pop video cliché you have ever seen.
South Korean cool:
Would the video have the same appeal if it came from a U.S. or UK
rapper? The origins of the video lend it a certain charm for people
elsewhere in the world.
The dance: It is simple to learn and extends the engagement from the digital to the physical world.
The back story:
The fact that Gangnam is a district in Seoul, originally somewhat seedy
but now the haunt of the nouveau riche lends extra depth to the video’s
success.
Peer pressure: Now that
the video has been seen by so many people, peer pressure encourages
people to watch the video in self-defense – “What? You still have not
watched it? Lame!”
- See more at:
http://www.millwardbrown.com/global-navigation/blogs/post/mb-blog/2012/11/21/10-reasons-why-Gangnam-Style-became-a-global-hit.aspx#sthash.wz2NROku.dpuf
The music is catchy: The rhythm is simple and repetitive.
Synergy between the music and visuals: The visuals are cut to fit the rhythm really well, making the most of the interaction between the two.
Silly but fun: Yes, it is silly, but, as someone in the group said, “it is a pure joy to watch.”
Ambiguity and intrigue:
Several of the scenes are ambiguous and make people wonder what is
going on. Who is the guy in the sports car? What’s up with the guy in
the elevator?
Doesn’t take itself seriously: Psy is making fun of himself while making fun of every pop video cliché you have ever seen.
South Korean cool:
Would the video have the same appeal if it came from a U.S. or UK
rapper? The origins of the video lend it a certain charm for people
elsewhere in the world.
The dance: It is simple to learn and extends the engagement from the digital to the physical world.
The back story:
The fact that Gangnam is a district in Seoul, originally somewhat seedy
but now the haunt of the nouveau riche lends extra depth to the video’s
success.
Peer pressure: Now that
the video has been seen by so many people, peer pressure encourages
people to watch the video in self-defense – “What? You still have not
watched it? Lame!”
- See more at:
http://www.millwardbrown.com/global-navigation/blogs/post/mb-blog/2012/11/21/10-reasons-why-Gangnam-Style-became-a-global-hit.aspx#sthash.wz2NROku.dpuf
he music is catchy: The rhythm is simple and repetitive.
Synergy between the music and visuals: The visuals are cut to fit the rhythm really well, making the most of the interaction between the two.
Silly but fun: Yes, it is silly, but, as someone in the group said, “it is a pure joy to watch.”
Ambiguity and intrigue:
Several of the scenes are ambiguous and make people wonder what is
going on. Who is the guy in the sports car? What’s up with the guy in
the elevator?
Doesn’t take itself seriously: Psy is making fun of himself while making fun of every pop video cliché you have ever seen.
South Korean cool:
Would the video have the same appeal if it came from a U.S. or UK
rapper? The origins of the video lend it a certain charm for people
elsewhere in the world.
The dance: It is simple to learn and extends the engagement from the digital to the physical world.
The back story:
The fact that Gangnam is a district in Seoul, originally somewhat seedy
but now the haunt of the nouveau riche lends extra depth to the video’s
success.
Peer pressure: Now that
the video has been seen by so many people, peer pressure encourages
people to watch the video in self-defense – “What? You still have not
watched it? Lame!”
- See more at:
http://www.millwardbrown.com/global-navigation/blogs/post/mb-blog/2012/11/21/10-reasons-why-Gangnam-Style-became-a-global-hit.aspx#sthash.wz2NROku.dpuf
The music is catchy: The rhythm is simple and repetitive.
Synergy between the music and visuals: The visuals are cut to fit the rhythm really well, making the most of the interaction between the two.
Silly but fun: Yes, it is silly, but, as someone in the group said, “it is a pure joy to watch.”
Ambiguity and intrigue:
Several of the scenes are ambiguous and make people wonder what is
going on. Who is the guy in the sports car? What’s up with the guy in
the elevator?
Doesn’t take itself seriously: Psy is making fun of himself while making fun of every pop video cliché you have ever seen.
South Korean cool:
Would the video have the same appeal if it came from a U.S. or UK
rapper? The origins of the video lend it a certain charm for people
elsewhere in the world.
The dance: It is simple to learn and extends the engagement from the digital to the physical world.
The back story:
The fact that Gangnam is a district in Seoul, originally somewhat seedy
but now the haunt of the nouveau riche lends extra depth to the video’s
success.
Peer pressure: Now that
the video has been seen by so many people, peer pressure encourages
people to watch the video in self-defense – “What? You still have not
watched it? Lame!”
- See more at:
http://www.millwardbrown.com/global-navigation/blogs/post/mb-blog/2012/11/21/10-reasons-why-Gangnam-Style-became-a-global-hit.aspx#sthash.wz2NROku.dpuf
The music is catchy: The rhythm is simple and repetitive.
Synergy between the music and visuals: The visuals are cut to fit the rhythm really well, making the most of the interaction between the two.
Silly but fun: Yes, it is silly, but, as someone in the group said, “it is a pure joy to watch.”
Ambiguity and intrigue:
Several of the scenes are ambiguous and make people wonder what is
going on. Who is the guy in the sports car? What’s up with the guy in
the elevator?
Doesn’t take itself seriously: Psy is making fun of himself while making fun of every pop video cliché you have ever seen.
South Korean cool:
Would the video have the same appeal if it came from a U.S. or UK
rapper? The origins of the video lend it a certain charm for people
elsewhere in the world.
The dance: It is simple to learn and extends the engagement from the digital to the physical world.
The back story:
The fact that Gangnam is a district in Seoul, originally somewhat seedy
but now the haunt of the nouveau riche lends extra depth to the video’s
success.
Peer pressure: Now that
the video has been seen by so many people, peer pressure encourages
people to watch the video in self-defense – “What? You still have not
watched it? Lame!”
- See more at:
http://www.millwardbrown.com/global-navigation/blogs/post/mb-blog/2012/11/21/10-reasons-why-Gangnam-Style-became-a-global-hit.aspx#sthash.wz2NROku.dpuf
The music is catchy: The rhythm is simple and repetitive.
Synergy between the music and visuals: The visuals are cut to fit the rhythm really well, making the most of the interaction between the two.
Silly but fun: Yes, it is silly, but, as someone in the group said, “it is a pure joy to watch.”
Ambiguity and intrigue:
Several of the scenes are ambiguous and make people wonder what is
going on. Who is the guy in the sports car? What’s up with the guy in
the elevator?
Doesn’t take itself seriously: Psy is making fun of himself while making fun of every pop video cliché you have ever seen.
South Korean cool:
Would the video have the same appeal if it came from a U.S. or UK
rapper? The origins of the video lend it a certain charm for people
elsewhere in the world.
The dance: It is simple to learn and extends the engagement from the digital to the physical world.
The back story:
The fact that Gangnam is a district in Seoul, originally somewhat seedy
but now the haunt of the nouveau riche lends extra depth to the video’s
success.
Peer pressure: Now that
the video has been seen by so many people, peer pressure encourages
people to watch the video in self-defense – “What? You still have not
watched it? Lame!”
- See more at:
http://www.millwardbrown.com/global-navigation/blogs/post/mb-blog/2012/11/21/10-reasons-why-Gangnam-Style-became-a-global-hit.aspx#sthash.wz2NROku.dpuf
The music is catchy: The rhythm is simple and repetitive.
Synergy between the music and visuals: The visuals are cut to fit the rhythm really well, making the most of the interaction between the two.
Silly but fun: Yes, it is silly, but, as someone in the group said, “it is a pure joy to watch.”
Ambiguity and intrigue:
Several of the scenes are ambiguous and make people wonder what is
going on. Who is the guy in the sports car? What’s up with the guy in
the elevator?
Doesn’t take itself seriously: Psy is making fun of himself while making fun of every pop video cliché you have ever seen.
South Korean cool:
Would the video have the same appeal if it came from a U.S. or UK
rapper? The origins of the video lend it a certain charm for people
elsewhere in the world.
The dance: It is simple to learn and extends the engagement from the digital to the physical world.
The back story:
The fact that Gangnam is a district in Seoul, originally somewhat seedy
but now the haunt of the nouveau riche lends extra depth to the video’s
success.
Peer pressure: Now that
the video has been seen by so many people, peer pressure encourages
people to watch the video in self-defense – “What? You still have not
watched it? Lame!”
- See more at:
http://www.millwardbrown.com/global-navigation/blogs/post/mb-blog/2012/11/21/10-reasons-why-Gangnam-Style-became-a-global-hit.aspx#sthash.wz2NROku.dpuf
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